Review of Automechanika 2010

In Frankfurt on Sunday 19 September, an exciting week at the largest automobile industry trade fair came to an end.

For six days, the SWAG team presented in hall 5 on stand B 92, with the new black-and-white look, which was equally well received by business partners and by passers-by.  The sparkler speed artist Tobias Kipp ensured even more visitors to the stand by drawing portraits of his subjects in 2 minutes, using only three sparklers. SWAG managing director André Müller concurred with the verdict of the organiser and of most exhibitors: Automechanika showed clear indications of a recovery. With 155,000 visitors from 180 countries, and 5 % more foreign visitors, the fair achieved new visitor records.

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